1 Oak thoughts

[Alics]

Hey guys, wanted your input on the new spot out here set to open New Years. Originally from NYC area so I know all about it, been there multiple times, one of the best clubs in the country. But im praying this place doesn't become the next Bank or typical Las Vegas club. I've read millions of articles online about how Butter Group, is really pulling out all their stops. Like making there doorman come out here, rather than having fifty flamboyant hosts at the door. Just hope this place does not change anything about its original NYC entity. Personally I feel Las Vegas is a terrible place for this spot, this club is about exclusivity, and we all know in Vegas its about the highest bidder. Feel LA would be the perfect fit to franchise it. Hopefully the Light Groups partnership and there tendency to dis-include hospitality in their service will also not be an issue. This place was a staple in NYC for a long time, and hopefully it takes over as the new Foundation Room rather than the new Christian Audgier Nightclub. Heres a video that got me pumped.


<iframe src="http://player.vimeo.com/video/33922978?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe><p><a href="http://vimeo.com/33922978">1 OAK NYC ---> Las Vegas</a> from <a href="http://vimeo.com/user9705265">one oak</a> on <a href="http://vimeo.com">Vimeo</a>.</p>

[Alics]

heres the link for the vid

http://vimeo.com/33922978

[MangoPort]

Hey guys, wanted your input on the new spot out here set to open New Years. Originally from NYC area so I know all about it, been there multiple times, one of the best clubs in the country. But im praying this place doesn't become the next Bank or typical Las Vegas club. I've read millions of articles online about how Butter Group, is really pulling out all their stops. Like making there doorman come out here, rather than having fifty flamboyant hosts at the door. Just hope this place does not change anything about its original NYC entity. Personally I feel Las Vegas is a terrible place for this spot, this club is about exclusivity, and we all know in Vegas its about the highest bidder. Feel LA would be the perfect fit to franchise it. Hopefully the Light Groups partnership and there tendency to dis-include hospitality in their service will also not be an issue. This place was a staple in NYC for a long time, and hopefully it takes over as the new Foundation Room rather than the new Christian Audgier Nightclub. Heres a video that got me pumped.


<iframe src="http://player.vimeo.com/video/33922978?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe><p><a href="http://vimeo.com/33922978">1 OAK NYC ---> Las Vegas</a> from <a href="http://vimeo.com/user9705265">one oak</a> on <a href="http://vimeo.com">Vimeo</a>.</p>

Sorry to disappoint you but it won't be any different than other Las Vegas clubs. My group's casino host already asked us if we want to go to there for NYE (opted instead of the Bellagio Ballroom). Ain't no one famous or great looking in our group.

Maybe after NYE it will be different, but it's hard to not be all about the money when there's just so much to be made.

[Guest]

JET round 2

[WT661]

Maybe its because youre from NYC that the name means more to you. To me as a Socal guy, its just a name. I can care less if they named it Oaktree or whatever. If its a good spot, people will go. If they make it exclusive, then I would move on and so would the thousands of people coming to Vegas to go clubbing. There's PLENTY of other choices in Vegas that one exclusive club wouldnt make a dent in the scene.

Vegas is all about large venues and filling them up to capacity. Bringing in big names and packing those clubs to max, lasting til 4am+ every night that its open. If its difficult to get in because of a doorman and not because its packed to capacity, I'd rather head to the next club with the flamboyant hosts at the door. LOL

[DaniJ715]

Maybe its because youre from NYC that the name means more to you. To me as a Socal guy, its just a name. I can care less if they named it Oaktree or whatever. If its a good spot, people will go. If they make it exclusive, then I would move on and so would the thousands of people coming to Vegas to go clubbing. There's PLENTY of other choices in Vegas that one exclusive club wouldnt make a dent in the scene.

Vegas is all about large venues and filling them up to capacity. Bringing in big names and packing those clubs to max, lasting til 4am+ every night that its open. If its difficult to get in because of a doorman and not because its packed to capacity, I'd rather head to the next club with the flamboyant hosts at the door. LOL

I'm with you on that and I know a lot of other people are too.

[Alics]

I mean I agree with you WT, but don't you think the market for huge clubs that overly crowd there space is a little over saturated at the time. Darryll I like that statement, feel it might be true; but hope its not. Vegas needs change, while I feel 1OAK may not be the answer, I feel smaller boutique somewhat exclusive places might be. There are dozens of celebrities that party here every weekend, providing for an exclusive clientele is what this place needs. While i'm surely not exclusive and most of us on here are not. Creating a buzz is whats needed in Sin City.

[Alics]

another opinion is this place could work if it remains to its ny name. Scott Sartiano and Richie are genius. Another spot they opened not to long ago was The Darby in NYC a restaurant that features impromptu live performances by the likes of John Mayer and Prince. I hope Light Group really only contributes there money to this property and lets all managerial control left to the Butter Group. These guys along with Jason Strauss and Noah brought a lot of new ideas to NYC, (DJ's in restaurants "Vibe Dining" PR buzz with celebs) We need difference here, in a market where everyone feels going bigger and spending more money is better. Sure XS, Marquee, and Haze are nice beautiful spots. But can you honestly say when your in your mid thirties you would be caught there?

[MangoPort]

another opinion is this place could work if it remains to its ny name. Scott Sartiano and Richie are genius. Another spot they opened not to long ago was The Darby in NYC a restaurant that features impromptu live performances by the likes of John Mayer and Prince. I hope Light Group really only contributes there money to this property and lets all managerial control left to the Butter Group. These guys along with Jason Strauss and Noah brought a lot of new ideas to NYC, (DJ's in restaurants "Vibe Dining" PR buzz with celebs) We need difference here, in a market where everyone feels going bigger and spending more money is better. Sure XS, Marquee, and Haze are nice beautiful spots. But can you honestly say when your in your mid thirties you would be caught there?

There are a couple of places like what you're mentioning but they simply aren't packed.

Tabu comes to mind. It's a small, intimate venue but they aren't exclusive because no one wants to go there. Throw in a couple of celebrities, some famous DJ's and you'll get big lines only for a short period - the place stops becoming an option when there's no room to get in.

The venue at Mirage is massive, so it's going to be a mega club. There is no way around it. If you become exclusive then it becomes empty; more importantly what defines "exclusive"?

Near as I can tell exclusive is based on the following:
- Good girl to guy ratio
- Expensive
- Attractive only

Almost all the big clubs in vegas have a big check next to each one of those. Sure, you can be unattractive and still get in, but people in Vegas are by and large gorgeous, so you don't need a policy when the average club goer looks like a typical vegas partier.

[WT661]

We need difference here, in a market where everyone feels going bigger and spending more money is better. Sure XS, Marquee, and Haze are nice beautiful spots. But can you honestly say when your in your mid thirties you would be caught there?

Im in my Mid 30s. LOL. and I've been spending at those clubs the last 12 months. I'm with usually with my entourage of 21 to 40 y/o friends. We all enjoy the same music and atmosphere and thats why we go there.

I know what you're trying to get at but just because I'm in my mid 30s, doesnt mean I want an "exclusive" place to go. I actually liked Blush at Wynn. That was enough for us to hang out late 20s/mid 30s group if we didnt feel like going to XS, etc. I dont need a club where I have to be looked over by a doorman and tell me if I can't get in or not. haha. I"m sure most people wont either when Deadmau5 is at XS, Kaskade at Marquee, Lil Jon at Surrender, etc. There's SO MANY reasons why to stay away from someplace where you may not even be wanted. LOL

Celebrities party it up in Vegas like you said and they all enjoy going to the existing places us regular folks go to. Which is pretty cool in my opinion. I think that is what makes Vegas amazing, is that you're sitting at a table and Jermaine Dupri and Mayweather is on the next booth. Or some other celebrity is partying it up for their bday on the dance floor booth 5 feet away from you.

I honestly dont like the whole LA/NY doorman scenario you are describing. Just makes me want to stay away from the place. LOL. That mindset wont work in Vegas. There are how many clubs, bars and lounges in this town. At least 2 dozen just on the strip. There's dozens more off strip/downtown/etc. Theyre all fighting for the Vegas party goers dollars. Thats the name of the game. If you're already pushing them away to begin with, that business model will fail. It will work somewhere else like Hollywood or NYC or Miami... not LV.

[Alics]

These big spots are not exclusive, while and exclusive club does cover those qualities you can not argue the fact that XS is exclusive I could send in any person there, and if he waited on line he would eventually get in. Tabu is a terrible spot, shouldn't even be mentioned, just because it is smaller. And if you throw in all those celebrities and big dj's of course your going to get a reaction, but how for only a short period of time if it remains exclusive? So the New York one that has remained a hot spot for 5+ years isnt cool anymore, because people moved on. I totally understand how this kind of club is what everyones against, because its a terrible nightmare getting turned down. But once your in, you feel on top of the world because its the toughest door. And thats what exclusive means. 1OAK Las Vegas is alot bigger than the NYC spot in 15,000 sq ft minus about 5,000 sq ft of bathrooms, utility so 10,000sqft lets say, which might be another factor of the place hurting. But still Excited to see the layout of this place.

[Alics]

Great points WT totally agree with you when u say Vegas is not the right place, that is what i said in my first post as well, although I do feel Vegas needs some sort individuality in Nightclubs and lounges, but were seing it slowly with spots such as Insert Coins.

[WT661]

another opinion is this place could work if it remains to its ny name. Scott Sartiano and Richie are genius. Another spot they opened not to long ago was The Darby in NYC a restaurant that features impromptu live performances by the likes of John Mayer and Prince.

A city such as LA or NYC will work for those impromptu appearances. There are enough clientele in those big cities to attract last minute patrons. Vegas is a destination spot and most often, everyone has pre-planned or know of spots they will go because of reputation or they have been there.

Vegas has a totally different business model. Spend money to bring in popular DJ/Artist, then get as much people to pay to watch that performer. Multiply that by the drinks they spend on plus rack up the prices on table prices, it doesnt take a genius to figure out that would be the best way to make the most money.

I honestly dont see a point in lets say bringing in Kaskade and letting only 500 people pay $100 a head, when you can get 3000 people to pay $50 plus multiply that with drinks they spend on. Its simple math.

[WT661]

I think 1OAK will have its run this coming year. I just hope its doesnt end up like Gallery after Prive. At least Chateau I think is cooler than when it was Risque. lol but the layout of that place just sucks.

[Universal]

JET round 2

You really think they're going to close the place down for four months, partner with some of the best in NYC nightlife, do a complete remodel and then just do the same shit they did with Jet?

There will be a different crowd, different musical focus, different level of service and a completely different vibe. You seem to harp on the space itself, but there's a lot more that goes into the overall experience. There's nothing overly impressive about the space Tao is in, but it continues to kick ass year after year. And I expect there to be a lot of similarities between Tao and 1 Oak.